STAINMASTER Influencer Work
Beginning as an experimental venture with two influencers, the STAINMASTER brand influencer program swiftly evolved into the cornerstone of the overall brand marketing initiative. The program expanded to encompass events, both proprietary and third-party, large-scale production, substantial lead generation, and noteworthy growth in brand awareness (eight straight quarters of growth). This transformative journey persisted until the brand's sale in 2021, establishing itself as the most coveted influencer partnership within the industry. The program consistently demonstrated innovation and sustained growth, leaving an indelible mark on the brand until its eventual transition.
Designed with love. Designed for fun. See how social media influencer and mom, Leanna Laming, created this beautiful home with her kids in mind.
We’re constantly oohing and aahing over the timeless design that social media influencer and designer Sara Davis created in her home. And the finishing touch for her gorgeous home? Of course, it’s STAINMASTER® carpet. See Sara’s journey from an outdated home to a beautiful oasis.
Who's fluffy, loves snuggling, and always ready to bark a friendly hello at the neighborhood squirrels? 😉 It's @charlieandbodie! 🐾 They love adventures on their STAINMASTER® PetProtect® carpet. But, their favorite pastime on their new carpet is...well you have to watch and see.
Interior Designer Janna Albritton talks about her decision to partner with STAINMASTER when renovating her 100+ year old farmhouse.
From empty to inviting, interior designer and social media influencer Janna Allbritton helps fellow social media influencer Jess Davis get her new beach property ready for renters.
What happens when you take one world record holding cat, add in several more cats, a dog, and a family? The answer is…a lot of wear and tear on their floors! Luckily, Nala Cat’s STAINMASTER® PetProtect® carpet and luxury vinyl floors are up to the challenge.
With almost 300 thousand followers on Instagram, Envy, Zain and Trek's (http://bit.ly/EnvyZainTrekYT) mom has helped craft flawless shots of these pups, thanks to her expertise as a dog trainer and photographer. But behind the scenes? They go on mischievous adventures-which is why they needed STAINMASTER® PetProtect™ luxury vinyl flooring to stand up to their hilarious antics.
Ralph the Corgi and George are total opposites, but the one thing they do have in common is their love of home. Because no matter how they run for a treat or enjoy their free time, this odd couple can be themselves in every room of the house thanks to their new STAINMASTER® PetProtect™ luxury vinyl flooring.
STAINMASTER influencers on the bus attending the STAINMASTER Influencer Summit
Influencer gear ready to go!
Influencers getting suited up for their STAINMASTER facility tour.
Influencers touring a STAINMASTER facility at the STAINMASTER Influencer Summit
STAINMASTER influencers on the facility tour at the STAINMASTER Influencer Summit
On the STAINMASTER facility tour!
Influencers learning how STAINMASTER products are tested.
Influencers impressed by STAINMASTER products performance.
STAINMASTER brand influencers test STAINMASTER hard surfaces.
STAINMASTER brand influencers learn more about STAINMASTER products.
STAINMASTER brand influencers learn more about STAINMASTER products.
Capturing content about STAINMASTER products at the STAINMASTER Influencer Summit.
Capturing content about STAINMASTER products at the STAINMASTER Influencer Summit.
Wrapping up the facility tour at the STAINMASTER Influencer Summit.
Wrapping up the facility tour at the STAINMASTER Influencer Summit.
STAINMASTER influencers through what it's like to work with the brand.
STAINMASTER influencers and brand members finish the event with an outing to the Georgia Aquarium
